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Monday, December 21, 2009

The Ick Heard Round the Feminist World

Ick!  Not to get all feminist on my blogging peeps (even though I was a women's studies minor in college), but I am definitley disgusted with jewelry designer Simon G for their current marketing campaign.

Each ad has a picture of a knock-out, gorgeous ring with a disgusting tag line...each ad has it's own...

"I'm (the ring) much cheaper than a therapist"

"Marriage is a compromise.  But you can postpone that until after the wedding."

"Virtually eliminates cheating, since you'll never want to take it off"

And in case your engagement ring wasn't good enough to keep you from cheating...  "Make sure he sees what you did with the settlement"

And the ick heard round the feminist world:

"You can tell a lot about a woman by looking a her hand"  [Ad below]

I can tell you with just one finger what I'm all about Simon G...and it's not my ring finger. 

I must say that even though the feminist in me hates these superficial ads, the marketer in my says, way to go Simon are getting lots of buzz from your little ads and as they say, there is no such thing as bad publicity! 

[Thanks Practical Bride for your original post]

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